Fast food combos often seem like good deals, but you actually pay a lot to get less. That's the decoy effect, a way for fast food chains to get you to pay more.

Marketers have many tricks up their sleeves, and the fast food industry makes good use of them. Look out for this one ...

Fast food is often viewed as one of the cheapest ways to grab a meal, but some deals that look like bargains may be doing more to boost restaurant profits than protect consumers’ wallets. At the ...

People all across the country have been tightening their wallets lately. As a result, fast food restaurants are suffering. Back in the day, fast food's main allure was that it was so cheap. You could ...

There’s this strategy in business called the decoy effect, where marketers price things differently to manipulate customers. The classic example is popcorn at the movies, where the medium-sized ...

Many things come in a variance of sizes - small, medium and large. Usually, the medium one is slightly cheaper than the large. Have you ever opted for the biggest option?

Fast food is often viewed as one of the cheapest ways to grab a meal, but some deals that look like bargains may be doing more to boost restaurant profits than to protect consumers’ wallets. At the ...